Monday, June 16, 2008

June 11th in the Rockies





So myself and a few friends set off for Torrey's peak (a 14er near A-basin) for some summer hiking and skiing down Dead Dog Couloir . The first picture is about an hour into our hike (yes that is the first Folsom splitboard prototype). Its sunny and 45F and Dead Dog is in the background just above the tip of the splitboard.

The next picture is half an hour later and we are on the way up Grays Peak (another fourteener adjacent to Torreys). I snapped it when we had a very brief moment of visibility. It was now snowing and the wind was a good 40-50mph sustained with gusts above 65mph. Our visibility was pretty much hovering between 10 yards and 2 yards most of the time. We drudged ahead hoping it would blow over as fast as it came in, but after an hour of pushing we decided to turn around figuring it wouldn't be much fun to ski Dead Dog's 50deg pitches for the first time in a whiteout. So we skied down Grays mellower slope dodging roller balls as they would appear from the white abyss.

Ahhh summer skiing in the Rockies..... roll the dice and smile.

Sunday, June 8, 2008

Value and Cost

I've had a lot of questions about "what are these things going to cost?" We have worked hard to make our skis affordable, but they are custom built and worth every penny. We are still working out the prices but the skis will be in the $900-$1200 range. However, we will be running introductory specials and have discount programs. These skis are uniquely built to you and come with a two year warranty.

Remember there is a reason products cost more and a reason they cost less. Value should be measured on durability and performance and not merely the dollar amount. A $1200 ski that is custom built, has a two year warranty, and will last well beyond that is an investment in value.

One of our testers (6'2" and 205lbs IFSA competitor) has put over 100 days on the 191cm ski and it still rides the same as day one. He took a 30ft drop to a rock and barely had a compressed edge, no sidewall damage, no edge separation. Last season when he was riding for another pure freeskiing company he broke four of their skis. Our park skiers have never had skis last longer than 2 months of rail abuse until they rode Folsoms. Folsom Customs are built differently to last longer so you can charge harder.

We are looking forward to changing your expectations of what a ski should be.